Marketing Manager

Location: Downingtown, PA (Onsite)
Department: Marketing
Reports To: Marketing Director

About the Role

We’re seeking a Marketing Manager to plan and execute marketing initiatives across digital, print, and in-branch channels. This role combines strategy, hands-on execution, and collaboration with Sales, Branch Operations, vendors, and contractor customers to drive measurable results.

Key Responsibilities

• Plan, execute, and track omni-channel campaigns (email, digital ads, in-branch promotions, events)

• Manage marketing platforms such as Bloomreach, Zoho, SOCi, and WordPress

• Create and manage marketing collateral, content, and contractor-facing communications

• Support branch sales teams with local promotions and lead generation tools

• Manage website updates, landing pages, SEO, and campaign analytics

• Track vendor co-op marketing funds and ensure compliance

• Collaborate with the Johnstone Supply corporate marketing team

• Provide marketing guidance to contractor customers

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field (required)

• B2B marketing experience; multi-location or franchise experience preferred

• Strong organizational, analytical, and communication skills

• Ability to manage multiple projects and work cross-functionally

Work Environment

• Onsite role based in Downingtown, PA

• Occasional travel for meetings or events